Okay, honest question: how often do you actually think about how your clothes are printed?
Never, right?
Neither did I — until I started making them.
When I was figuring out how Tanoti's prints would work, I had to choose between block printing and screen printing — two techniques that couldn't be more different. Block printing is basically India's oldest textile tradition. Screen printing is what we use for the Chaon collection and Saheli collection . Both are real craft. Both produce beautiful clothes. But they're not the same thing, and the difference shows up every time you wash your kurta.
Here's the honest breakdown - what each technique actually is, why we chose one over the other, and what it means for the clothes sitting in your wardrobe.
What Is Block Printing? India's Oldest Textile Tradition Explained

Block printing is one of India's oldest textile traditions , rooted in Rajasthan and Gujarat, where entire communities have practiced and preserved it for generations.
It begins with a hand-carved wooden block, often made from teak or sheesham, etched with intricate motifs by master artisans. These patterns aren't random; many are inspired by nature, architecture, and centuries-old design vocabularies. In places like Sanganer and Bagru, you'll find signature regional styles: delicate florals in Sanganeri prints, and bold, earthy geometrics in Bagru designs.
The dyeing process is as thoughtful as the carving. Natural dyes — indigo for deep blues, alizarin for reds and pomegranate rind for soft yellows — are prepared using age-old recipes, a hallmark of hand block print fabric from this region. Fabric is pre-treated with harda, a natural mordant, to help the dye bond. Then the artisan dips the block, aligns it by eye, and presses it onto the cloth with practiced precision. No grids, no digital guides. Just muscle memory built over years.
For multi-colour designs, each shade requires a separate block and a separate pass. The fabric dries between stages , often in the sun — before the next colour is added. Registration (aligning each layer) is done entirely by hand. A complex piece can pass through multiple artisans, each specialising in one part of the process.
After printing, fabric may be washed, steamed, or river-rinsed to fix the colours and soften the texture. Traditionally, rivers near towns like Bagru played a key role — flowing water helped remove excess dye and bring out the final tones.
Block printing is extraordinary. It's also slow and expensive because each piece is individually pressed and difficult to produce consistently across a run of garments.
What Is Screen Printing? India's Craft-Driven Printing Technique

Screen printing is a method where control meets craft. At its core is a fine mesh stretched tightly over a frame . The "screen" with a stencil that defines where the ink passes through. What looks simple on the surface is a layered, highly calibrated process.
The design is first separated by colour. Each shade becomes its own stencil, carefully prepared and exposed onto an individual screen. When printing begins, the fabric is laid flat, the screen is positioned above it, and ink is pulled across with a squeegee. Firm, even pressure determines how clean and rich the final impression will be. Too light and the print looks faint. Too heavy and it bleeds. The balance is learned, not automated.
For multi-colour prints, this repeats screen by screen, layer by layer. Alignment becomes everything even a millimetre's shift can throw off the entire design. Printers rely on registration marks and a trained eye to ensure each layer sits exactly where it should.
What sets screen printing on fabric apart is the finish it creates. The ink doesn't just stain the surface , it sits on top, giving colours a certain opacity and depth. Whites stay crisp, dark tones remain saturated, edges come out sharp. On natural fabrics like cotton or linen, this creates a tactile richness , you can often feel the print as much as see it.
Historically, this technique gained global recognition through textile houses like Liberty of London, known for intricate florals and consistent repeats.In India, screen printing became a bridge between Indian textile printing techniques of the past and modern production — allowing classic motifs to be made with speed while retaining craft. Done by skilled hands on natural fabric, it holds the same quality standard as the garment it becomes.
Block Printing vs Screen Printing: Key Differences at a Glance

|
Block Printing |
Screen Printing |
|
|
How it works |
Hand-carved wooden block, dipped in dye and pressed onto fabric one impression at a time |
Ink pushed through a fine mesh screen using a squeegee, guided by a stencil |
|
Who makes it |
Individual artisan pace, pressure, and placement are all human |
Skilled printer technique-driven, built for consistency |
|
Output volume |
Low slow, deliberate, time-intensive |
Higher designed for repeatability |
|
Print precision |
Slight variations in each repeat; no two pieces are identical |
Clean, sharp, and consistent across the entire fabric |
|
Colours per print |
Typically 1–3 colours, layered manually |
Multiple colours possible, each through a separate screen |
|
Best for |
One-of-a-kind pieces, limited runs, artisan-led collections |
Larger runs, uniform designs, seasonal collections |
|
Tanoti uses |
Selectively |
Yes — across all Indo-Western Casuals for consistency and finish |
Why Screen Printing Is Better for Everyday Indian Wear ?

When I started Tanoti, the brief was specific: Indian wear that works in real life. Not reserved for occasions. Not kept in a box. Worn to the office, to brunch, to the market, to a friend's house on a Tuesday.
That brief shaped every decision – including how we print.
Consistency you can rely on
When you order from Tanoti, the kurta you receive should look exactly like the one in the website photograph. With block printing, two pieces from the same run can look noticeably different , each impression is made by hand. With screen printing, the repeat is controlled, the colour is calibrated, and the pattern lands where it's supposed to.
Colour that holds wash after wash
We use reactive dyes in our screen printing process. Reactive dyes bond chemically with natural fibres — cotton, linen, viscose — rather than sitting on top of them. The result is colour that doesn't fade the way surface-applied dyes do. Wash after wash, the print stays.
Made-to-order is actually possible
A significant part of what we do at Tanoti is made-to-order. You pick a silhouette, we make it in your size. Screen printing makes this viable — we can produce small, precise runs without the setup cost or inconsistency of block printing. It keeps our waste low and your garment exact.
Prints that work as separates
The recent collection is built around pieces that pair with things you already own. A sharara set that works with a plain tank. A kurta that goes with denim. For that to work, the print has to be clean enough to mix — not so handmade that it demands to be the only thing in the outfit. Screen printing gives us that control.
How to Care for Screen-Printed Fabric?

Screen-printed garments on natural fibre are low-maintenance when you follow a few simple rules:
- Wash in cold water — hot water breaks down the dye bond faster than anything else
- Turn the garment inside out before washing — protects the print surface
- Avoid bleach and strong detergents — a mild soap is enough
- Dry in shade, not direct sun — UV degrades reactive dyes over time
- Iron on the reverse side, or use a pressing cloth over the print
With reactive dyes on natural fabric, a Tanoti piece washes well for years.
Block Print or Screen Print . Which one should you buy?
Both. Genuinely. They're different things.
If you want something one-of-a-kind — a piece that carries the mark of a specific artisan's hand block print is extraordinary. A hand-blocked Ajrakh dupatta, a Bagru-printed saree, a Sanganer cotton kurta. These are heirlooms.
If you want something that fits your daily life — consistent sizing, clean print, washable, mix-and-matchable screen printing is the answer. It's the craft of controlled intention rather than beautiful variation.
At Tanoti, we believe both traditions are worth knowing. We chose screen printing because of who we make for and how they live.
Frequently Asked Questions
Is screen printing lower quality than block printing?
No. Quality depends on execution, not technique. Screen printing done with reactive dyes on natural fabric is a high-quality process. What differs is the aesthetic — block print has handmade variation, screen print has controlled precision.
Will screen-printed fabric fade after washing?
With reactive dyes, fading is minimal when you follow care instructions: cold wash, inside out, shade dry. Reactive dyes bond with the fibre at a chemical level, unlike pigment prints which sit on the surface and fade faster.
What is the difference between screen printing and digital printing on fabric?
Digital printing jets ink onto fabric like a home printer fast, low setup cost, capable of photographic complexity. Screen printing uses physical screens and ink pushed through mesh. Screen printing on natural fabric with reactive dyes produces deeper, more wash-resistant colour than most digital methods on the same fabric.
Can Tanoti do custom prints using screen printing?
For made-to-order pieces, we work from our existing print library. Custom print development isn't currently offered as a standalone service — but if you're interested in a specific silhouette from any of our prints, our made-to-order process can accommodate most sizing needs. Reach us at tanotiofficial@gmail.com or contact us here.